Social media syndication is commonly available nowadays over the internet. Top social networks namely Facebook, Twitter, YouTube and LinkedIn, provides useful tools in communication. But each social media sites differ greatly in structure and purposes, but businesses have a lot of leeway in harnessing their potential. Social media sites work because people want to listen to conversations and contribute to them. However, to ensure that every social networking sites work for them, companies need to define their primary goals they hope to attain from being on such platform. Facebook attracts by creating a fan page or corporate profile. By encouraging friends to join, the network is able to expand through the recommendations made by one’s friends. Twitter is best used for search engine or listening tool. By finding out what people are talking about, you can see the market trends emerge. While not as widely used as Facebook, LinkedIn works well for specific business-related purposes. LinkedIn is not a sales channel but a relationship channel that puts a business on the hub. Furthermore, a new tool was developed by http://textripple.com/ for the purpose of enhancing what social media sites can give. Through this, you can update all social networks in just one log in. Sending sales promotion can be very easy through email features and free SMS every month. All you need is 20 minutes of your time to be able to schedule your whole month plan. No matter what social media marketing tips you read, the best thing that consumers need to look at when signing up to a social media channel, is the privacy terms the website has offered. Before you rush to sign up, read the privacy statement because it is your data and who you desire to share it with is pretty critical.